New Holland Agriculture Sweeps Indian Tractor of the Year Awards 2023 with Three Prestigious Wins

New Holland Agriculture, a leading brand of CNH Industrial, has emerged as the undisputed winner at the fourth edition of the Indian Tractor of the Year (ITOTY) Awards, 2023. The brand's commitment to excellence and innovation in the agriculture sector earned it three prestigious awards at the event.

In the "Best Tractor in the above 60 HP" category, New Holland Agriculture secured the top spot with its remarkable offering, the New Holland 5620 TX TREM-IV. The tractor's cutting-edge features and performance impressed the jury, solidifying its position as a leading choice for farmers seeking high-powered machinery.

Not stopping there, New Holland also clinched the "Best Tractor for Agriculture" award with its New Holland 3630 TX Super Plus model. This recognition highlights the brand's dedication to providing farmers with efficient and reliable agricultural solutions, ensuring optimal productivity in their farming operations.

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New Holland Agriculture's commitment to social responsibility and skill development was also recognized with the "Best CSR Initiative" award. The brand's Unnat Kaushal skill development initiative received accolades for its significant contribution to empowering individuals in the agriculture sector and fostering sustainable growth.

The Indian Tractor of the Year Awards, established in 2019, aims to acknowledge and celebrate the efforts of tractor and farm equipment manufacturers in India. The awards showcase the latest innovations, products, and features from the industry's leading producers, encouraging continuous advancements in the agricultural domain.

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Expressing his delight at the brand's triumph, Sandeep Gupta, Director - Agriculture Brand India, CNH Industrial, stated, "This prestigious accolade testifies to the competence of our cutting-edge products and will further bolster consumer’s trust in the brand."

The awards serve as a testament to New Holland Agriculture's unwavering commitment to providing exceptional farming solutions and equipment in the country.

New Holland Agriculture has established a strong presence in the Indian market, serving over 600,000 consumers across the country through its extensive network of more than 500 dealers and approved service centers. The brand offers a diverse range of tractors, catering to both domestic and international markets, with power options ranging from 20 to 110 HP.

With these three prestigious awards, New Holland Agriculture sets a benchmark for excellence and reinforces its position as a trusted partner in India's agriculture journey. 

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